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ExxonMobil is a multinational oil company that specializes in the drilling, refining and distribution of crude oil products. The late renowned oil business magnate John. D. Rockefeller established Standard Oil, ExxonMobil’s predecessor, in 1870. Standard Oil had an edge over its rivals in the oil industry because its superior refining facility enabled it to produce the best refined crude oil products.
ExxonMobil’s vision is being the world’s premium petroleum and petrochemical company. To ensure clients all over the world receive high-quality petroleum products, ExxonMobil practices strict ethical standards. This is the main reason why ExxonMobil’s gas stations are popular in major capital cities throughout the world.
ExxonMobil’s core values are:
ExxonMobil seeks to provide high-quality petroleum products to individuals, companies and governments in Africa, America, Australia, Canada, South America, Europe and Asia. ExxonMobil uses competitive pricing and provides diverse international-standard engine oil products in their designated gas stations.
ExxonMobil also caters to industries that use petrochemicals as raw materials in the production of various items such as plastics, cosmetics, synthetic fibers and fertilizer production. Large-scale clients from aviation, food and beverage manufacturers and civil engineering industries frequently use ExxonMobil’s petrochemicals due to consistent purity and reliability.
ExxonMobil has three international subsidiaries in the fuel-station market segment. These three brands include Esso, Exxon and Mobil. The United States has the largest number of ExxonMobil fuel stations. Thanks to its consistency in producing top-notch petroleum products, ExxonMobil dominates 30 percent of the U.S. fuel station market segment.
A business model enables the owners and investors to understand important aspects of the business that contribute to overall success. Investors analyze this design to understand revenue streams, marketing techniques, production and sources of capital.
The business model is designed to generate high profits and provide shareholder satisfaction. In the fuel-station market segment, ExxonMobil reaches clients through its three successful subsidiaries, namely: Esso, Exxon and Mobil. ExxonMobil markets its motor vehicle petroleum products through its own fuel-gas stations spread across many continents.
In some countries, ExxonMobil uses franchising and leasing as effective market penetration strategies. In order to enhance its product distribution globally, ExxonMobil relies on an active network of wholesalers and retailers to market its petroleum products.
ExxonMobil is a public limited liability company. The chairman holds the reigns of power and is chosen by a board of directors. In addition to strategizing on Exxon’s growth trajectory, the chairman also doubles up as the chief executive officer. Below the CEO are three senior vice presidents who assist the CEO in day-to day company operations. ExxonMobil ensures that its executive managers have professional experience in finance and petroleum engineering.
ExxonMobil became a public limited company in 1999. Its total assets are valued at $330 billion, making it one of the largest publicly traded companies on Earth. Seasoned stock price analysts consider ExxonMobil an excellent market security due to its characteristic steady increase in value. In July 2001, ExxonMobil’s board of directors opted for a share split to attract more investors. The value of ExxonMobil’s stock is set to skyrocket upon the completion of its state-of-the art oil drilling and refining plants.
ExxonMobil produces different types of gasoline: regular, premium and unleaded. These gasoline products target sedan and SUV owners that require these petroleum products on a daily basis. Most ships and marine vessel owners in the United States use ExxonMobil marine engine oil and lubricants to maximize engine performance.
ExxonMobil produces a variety of motor lubricants and oils for typical cars and trucks. This petroleum refinery and distribution company targets middle-class owners through its brand of liquefied petroleum gas used in cooking.
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